Do I have to pay influencers?

Yes, the Scrunch platform is for paid campaigns only. You need to pay influencers a minimum of 50 per collaboration, and there is a Campaign Minimum Spend of 250 in the currency of your campaign.

Influencer rates are dependent on each individual influencer, however, the Estimated Cost per Post column in the Scrunch Directory is a good guideline to keep in mind when deciding what budget you need to have to work with an influencer in a particular follower range. This is not the influencer's specific rate, however, it is a range that their rate is likely to fall in based on the industry average for their follower range.